Digital Display Advertising & IP Targeting
Gain new customers, build brand awareness, and enhance multi-channel campaigns with data-driven digital solutions from Market Approach Consulting.
Directly target your most sought-after B2C and B2B customers and prospects online by matching their IP address to their physical address. Direct IP targeting will display banner ads to a specific household or business, in a given location, based on their IP address — think “direct mail” but delivered digitally. This type of audience targeting can actually achieve 100% reach and zero budget waste.
Leverage the largest opt-in advertising network of 800 million IP addresses matched to more than 200 million postal locations.